NCWEDD is pleased to provide information on the Route 97 Tourism Program in partnership with Thompson Okanagan Tourism Association (TOTA). Together we launched the Route97.net website and we are now moving into a full tourism marketing program.The Route 97 Tourism Program is launching May 2016 and you are invited to promote the unique attractions of your area on the website and print guide and map.The first stage is the Route 97 print guide and map. Advertising Opportunities are available now but final deadline is April 6th.The guide will be distributed through the Visitor Centers along the US and Canada sections of Route 97 of our respective areas and will reach travelers throughout British Columbia and North Central Washington.The pricing includes both the print guide and a special section on the Route97.net website which is undergoing an exciting re-branding and launch.For more information visit the websiteThis collaboration is between the Thompson Okanagan Tourism Association (TOTA), North Central Washington Economic Development District (NCWEDD) and participating communities, event holders and businesses.The Tourism Program will support both marketing and destination development activities. The initial marketing program launching in May 2016 will provide a digital footprint that will guide our visitors through our respective regions while showcasing our unique story -- throughout all four seasons.Supported through an integrated digital campaign and map guide, visitors will have ample information to find key experiences and resources available through their smart phones, tablets and desktops.Our media partner and sales representative Black Press is available to assist you. Contact Liza Simpson, Special Project Coordinator, Black Press, Interior South. Phone Toll-free 1-800-787-3308 Direct 250-979-7930 Cell 250-718-0406 Email liza.simpson@blackpress.ca[gravityform id="8" title="true" description="true"][gravityform id="10" title="true" description="true"][gravityform id="12" title="true" description="true"]NCWEDD is pleased to be partnering with TOTA to promote Route 97, including side excursions, and the NCW region.